Social Media does not have to be all about text, why not use video. *It's on Friday, Dec. 9th at 1PM Eastern

Here's what we're going to cover:

--Why and how to use video in your social media (Facebook, Twitter, YouTube).
--How to effectively distribute your videos--Strategies for SEO and Lead Generation
--Best practices for viewers to take the next step.

Members only please. (we will be checking to make sure those who register are members, ok?)

I am sure you have heard of YouTube.

But did you know that YouTube is one of the fastest growing search engines?

People search how to videos, information videos and of course, what’s important to us, Real Estate Videos.

Benefits of Using YouTube:

1. Showcase Your Home and Information Videos to the public searching for Real Estate in your marketplace.
2. The more videos you put up with links back to your website, will give you better Search Ranking on Google.
3. Once you generate interest from a prospect, lead them to your own WebTV and other information websites branded to you.

You can use videos that you create for your WebTV site as well as your Virtual Tours. It’s really easy and you can have your team members do it. Best of all, there is no cost to using YouTube.

I am sure you have heard of YouTube. It’s one of the fastest growing search engines that use video and it’s not the only one.

Video search engines are growing as people search how to videos, information videos and of course, what’s important to us, Real Estate Videos.

Benefits of Using YouTube and Video Syndication:

--Showcase your listing and information videos to the public searching for Real Estate in your marketplace.

--The more videos you syndicate the better your search ranking on Google.

--Once you generate interest from a prospect, lead them to your own WebTV and other information websites branded to you.

It’s really easy and there is no cost to using YouTube.


Here's the video....

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If you are looking for versatility and lightweight, you can’t beat the line up of pocket camcorders on the market today.

And if you are “flipping” over to the latest video camera craze, pocket-sized recorders are worth the hype, but be aware of their limitations.

Below are a few suggested models (all prices approximate).  It wasn't too long ago a quality camcorder broke your wallet and your back -- expensive, clunky machinery that shot low-resolution video and was near impossible to connect to a PC for editing, archiving or sharing.

Fast-forward to today and for about $200 – easily a fifth of what you'd pay in the past – you have something no bigger than a cell phone that can shoot high-definition quality, and saves it all to built-in Flash memory (not unlike what's in your iPod NANO).  Integrated software (read: no disc required) and flip-out USB connector make it a breeze to connect to a computer, not to mention one-click uploads to YouTube, if desired.

Spearheaded by Pure Digital's "FLIP" brand (now owned by Cisco), these trendy pocket-sized camcorders are an affordable and easy-to-use solution for real estate agents on the go.  Keep in mind, however, these products aren't perfect; they lack good zoom (therefore not ideal for a child's soccer final or outdoor rock concert); battery life won't be as impressive as pricier camcorders; and you're usually limited to shooting an hour or two of video at a time.

The following is a quick look at some of the hottest pocket camcorders available.

Leader of the pack

Cisco's Flip Mino ($219.99) and MinoHD ($279.99), both of which include the signature flip-out USB arm and built-in FlipShare software to organize, edit and share video.  Both are capable of recording an hour of video: the Flip Mino in VGA quality (640 x 480 pixels) and Flip MinoHD in 720-p HD quality (1280 x 720 pixels).

Memories in a snap

Available in silver, purple or orange, the Sony Mobile HD Snap Camera, or "Webbie" as it is known in the United States,(model MHS-PM1; $229.99) makes it easy to capture and upload HD-quality MP4 video (1440 x 1080 pixels, at 30 frames per second) and still photos (5 megapixels) and upload directly to the Web.

A rotating swivel lens flips over so you can see yourself if you want to shoot a video podcast. Unfortunately, this model requires a USB cable (included) instead of the built-in solution.

Capture that "Kodak moment"

The Kodak Zx1 Pocket Video Camera ($159.95) is a relatively inexpensive and weather-resistant 720p HD model with a rubberized body (and protected ports) to withstand splashes or sand.

The Zx1 offers a huge 2-inch LCD screen to see what you're shooting (or during playback), but the downside is you'll need to snap in your own SD or SDHC memory card (up to 32GB) to capture memories. Included is an HDMI cable to connect to a HDTV.

Get creative

With its 8GB of built-in memory, the thin and lightweight Creative Vado HD ($229.99) records up to two hours of 720p-quality high-definition video (1280 x 720 pixels) or up to eight hours at VGA resolution.

Its wide-angle glass lens captures more action round you, and works well in dim environments, too. While it feels frailer than the Flip's solid USB arm, a convenient computer connector pulls out of the bottom of the Vado on a flexible cord.

Getting the Right Camera for you is the First Step

Look out for our weekly tips and strategies email on using Audio, Video and Multimedia profitably in your business.

Shay walks you through step-by-step and shows you:
--Do it Yourself Production Techniques- Lights, Camera, Action
--Post Production - How to Edit Your Video Easily and Inexpensively
--DIY or Hire the Right Professional
--Where should you go on the cheap and where should you spend some money.
--Copywriting Secrets for Profitable Video

For more on Shay's company, you can visit www.RealEstate.LifeStyleMedia.ca or call Shay at LifeStyle Media 1-877-314-1889 Ext. 22.

How to Use YouTube to Dominate Google!

RealEstateTechnologyExperts.com presents An Exclusive Members-ONLY TRAINING SERIES On "Dominating Google Using YouTube" Hosted by Shay Schwartzman -- RealEstateTechnologyExpert.com resident Video and Multimedia expert with Jim Casey, technology trainer and speaker.

Discover how with simple home-made videos that we show you how to produce, you can rise to the top when people search for real estate on Google in your marketplace!
It's EASY and FREE and Shay will show you how to do it!

WHAT YOU WILL LEARN

IN A WORD…PLENTY

• How to set up your camera to shoot the video
• How to handle your equipment
• What to look for from a creative and technical point of view
• What to shoot and what not shoot so you don't come back with too much video

Jim Casey will be hosting and interviewing Shay Schwartzman on how you can make money using video online in your real estate business.  Shay will share with you many inexpensive ideas, tips and strategies you can use right now.

Module 1 -- The Why and the How of Using Video
Module 2 -- How to Create Your Own Videos
Module 3 - How to Edit the Videos Compellingly
Module 4 - How to Deploy Your Videos Profitably

ALL FOUR MODULES ARE YOURS AS PART OF YOUR MEMBERSHIP.

Module 1 Recorded Here:
WHAT YOU WILL LEARN

• Learn to get upper ranking on YouTube with your self-produced videos.
• Lead viewers to your other websites
• Get great ranking on Google
• Track your results
• PROFIT USING VIDEO ON THE INTERNET

Module 2 Recorded Here:
WHAT YOU WILL LEARN

• How to set up your camera to shoot the video
• How to handle your equipment
• What to look for from a creative and technical point of view
• What to shoot and what not shoot so you don't come back with too much video

Also, here is the raw, unedited Home Tour video Shay shot:

**If the above video doesn't play for you, it's probably becuase it is a really large file - we are working on getting a smaller version uploaded so it will play like the other videos. Thanks, Sean Goerss

Click Here to view the PDF Instructions Sheet (will open in a new window)

Module 3 Recorded:

Module 3 Training Videos:
(The below videos are part of Module 3 - they are segmented out so you can watch them easier)

Capturing from Your Camera:

Importing Content to Movie Maker:

Importing Your Videos Using the FLIP Digital Camera:

Editing Your Timeline:

Voice Over and Music:

Making Your Movie:

Module 4 Recorded:

Part 5 of the YouTube series, hosted by Shay Schwartzman, on how to Dominate Google Using YouTube.

This was a Question and Answers session, and an UPDATE, where we help you make sure to create profitable videos on YouTube.com

Below is the REPLAY, available to members only:

You can RIGHT CLICK on the word "Download" underneath each video, choose "Save Target As", and then just save it to a folder on your hard drive.

Intro Video:

Outro Video:

This was a Question and Answers session, and an UPDATE, where we help you make sure to create profitable videos on YouTube.com

Below is the REPLAY, available to members only:

Make sure to send us the results of your show! 

Part 2 of this video is availabe here (members only)